Bretts Marketing Bytes

Posts Tagged ‘SEO’

I am constantly asked about the benefits of Search Engine Optimization. Organic Search Engine Optimization (SEO) has many benefits to a company. I have put together a quick list of a few of them. Enjoy!

• SEO provides excellent trusted brand. When someone sees that your company is ranked high on Google, it builds trust.
• Search Engine Optimization provides a high ROI.  It is often higher than any other form of marketing.
• SEO generates large amounts of targeted traffic. Traffic means new customers.
• SEO will increases leads/sales dramatically.
• SEO never sleeps, the promotional effect of it will be effective 24 hours a day
• SEO is a long term solution, the results of an SEO campaign last

There are several more than this, but these are just a few that came to mind at the time of writing this post.  If you would like to add more, please put them in the comments section. Thanks

I was recently asked by a company if they should do anything critical before engaging with their web design company to perform SEO. My first response was “What makes you so sure that your web design company knows SEO?” They looked at me with a blank stare.

Believe it or not this is my answer to anyone who uses a web design company to do a marketing job.  My opinion is based on what I have seen in the past few years from web design firms who claim to perform SEO.

“Most web design firms are good at web design, keep it that way!
SEO is a marketing function. Most of the best SEO’s that I know have very little website development experience.”
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